Are Plant Genetics Only Half of Europe’s Soybean Story?
Burcin Dilci - Seed World Group Contributor on 10/16/2026

Are Plant Genetics Only Half of Europe’s Soybean Story?

Europe’s soybean ambitions depend on more than plant genetics. Protealis CEO Benjamin Laga explains how soybean inoculant MagNfix is designed to support nodulation, nitrogen fixation and regional adaptation as production moves into new European growing areas.The post Are Plant Genetics Only Half of

B Burcin Dilci - Seed World Group Contributor
Biologicals’ Hardest Test Comes After Discovery
Dawn Ius - Seed World Associate Editor on 10/16/2026

Biologicals’ Hardest Test Comes After Discovery

A biological seed treatment can show strong trial results and still fail commercially if it cannot survive formulation, storage, transport and application. Frontera CEO Matti Tiainen explains why successful products must be built around seed treatment realities from the start.The post Biologicals’ H

D Dawn Ius - Seed World Associate Editor
Arevo: Can a Thin Red Coat Change How a Crop Uses Nitrogen
Seed World Staff on 10/12/2026

Arevo: Can a Thin Red Coat Change How a Crop Uses Nitrogen

Arginex seed treatment is designed to deliver nitrogen from germination in a form plants can use directly. Arevo CEO Niklas Åström explains what trials in corn and wheat reveal about yield, nitrogen efficiency and early root development.The post Arevo: Can a Thin Red Coat Change How a Crop Uses Nitr

S Seed World Staff
Seed Coating Technologies: A Strategic Enabler of Innovation in a Rapidly Evolving Industry
Clara Vernay, Seed Care Center Manager, Agricultural Specialties, Syensqo on 10/09/2026

Seed Coating Technologies: A Strategic Enabler of Innovation in a Rapidly Evolving Industry

Seed coating technologies are evolving as regulatory requirements, sustainability goals and more complex treatments reshape the industry. Syensqo is developing microplastic-free coatings and formulation solutions designed to support biologicals, new active ingredients and the next generation of seed

C Clara Vernay, Seed Care Center Manager, Agricultural Specialties, Syensqo
What Genomic Prediction is Worth to Your Program
Computomics on 10/08/2026

What Genomic Prediction is Worth to Your Program

Genomic prediction pricing has turned into a rumor market. The figures you hear at breeding conferences, and will hear in Valencia at Euroseeds, span two orders of magnitude — and both extremes can be true. Neither helps you, because genomic prediction isn’t one product.What you’re actually buyingVe

C Computomics
What Agricultural Innovation Looks Like Up Close
Petar Madjarac, Head of Business Development, EMEA, Seed World Group on 10/07/2026

What Agricultural Innovation Looks Like Up Close

Agricultural innovation cannot eliminate uncertainty, but it can help farmers manage it. A visit to Bayer’s Crop Science headquarters in Monheim shows how advances in plant breeding, crop protection and biologicals are being developed with reliability in the field as the ultimate test.The post What

P Petar Madjarac, Head of Business Development, EMEA, Seed World Group
Europe’s Embrace of Next Generation Technology a Huge Step Forward
Enid Perez-Lara on 10/01/2026

Europe’s Embrace of Next Generation Technology a Huge Step Forward

Europe’s New Genomic Techniques framework opens new opportunities for plant breeders to develop improved crop varieties faster. Enid Perez-Lara argues that clear science communication will be essential as these technologies move forward.The post Europe’s Embrace of Next Generation Technology a Huge

E Enid Perez-Lara
From Data to the Field: How Innovation Becomes Performance
Benoît Pétiard - Head of Research And Development at Mas Seeds on 09/29/2026

From Data to the Field: How Innovation Becomes Performance

MAS Seeds breeding combines climate modelling, genomics, advanced phenotyping and field testing to anticipate future growing conditions. The approach aims to deliver maize and sunflower hybrids with more reliable performance across changing environments.The post From Data to the Field: How Innovatio

B Benoît Pétiard - Head of Research And Development at Mas Seeds
Built on Trust, Ready to Grow
Partner Content on 08/18/2026

Built on Trust, Ready to Grow

SATEC Equipment’s new managing director Robin Kleinwort is carrying forward the company’s customer-first culture while focusing on intentional growth, expanded global partnerships and continued innovation in seed coating, pelleting and treatment systems.The post Built on Trust, Ready to Grow appeare

P Partner Content
Healthy Soils, Resilient Harvests: Regeneration in Action
François Harambat - Head of Marketing and Communication at MAS Seeds on 05/04/2026

Healthy Soils, Resilient Harvests: Regeneration in Action

MAS Seeds is advancing regenerative agriculture to help farmers build healthier soils, stronger crops and more stable harvests. Through reduced tillage, cover crops, diversified rotations and field-tested innovations such as MAS4COVER, MAS Seeds supports resilience in changing climates while reducin

F François Harambat - Head of Marketing and Communication at MAS Seeds
Empowering Africa, One Seed at a Time
Hanro Steenekamp, Head of Seedcare and Biologicals - Africa and Middle East, Syngenta on 02/19/2026

Empowering Africa, One Seed at a Time

African farmers are central to regional and global food security. The Syngenta Seedcare Institute in Brits, South Africa, develops locally tailored seed treatment solutions to improve crop emergence, soil health and sustainable yields. By combining global innovation with African expertise, the insti

H Hanro Steenekamp, Head of Seedcare and Biologicals - Africa and Middle East, Syngenta
Data Science, Supporting Tomorrow’s Hybrid Varieties
Partner Content on 09/22/2025

Data Science, Supporting Tomorrow’s Hybrid Varieties

At MAS Seeds, variety innovation is made possible thanks to top of the range R&D, where data science and plant selection combine their strengths to keep up with the challenges of sustainable agriculture.At the centre of this strategy, a dedicated Data science team works with the selection teams and

P Partner Content
The Value Chain Begins With The Seed
Partner Content on 09/19/2025

The Value Chain Begins With The Seed

Plant breeding supports the shift to plant-based diets by improving protein crops for taste, texture, nutrition, and sustainable food production.The post The Value Chain Begins With The Seed appeared first on Seed World.How plant breeding is making an initial contribution to food development.A look

P Partner Content
Tools for Smarter Breeding – Making Genomic Selection Practical
Seed World Staff on 08/11/2025

Tools for Smarter Breeding – Making Genomic Selection Practical

Genomic Selection boosts breeding with faster gains and smarter decisions. Learn how real-world programs tackle challenges like data integration and model selection in our upcoming webinar.The post Tools for Smarter Breeding – Making Genomic Selection Practical appeared first on Seed World.Genomic S

S Seed World Staff
Fast Talk, Big Vision
Madeleine Baerg - Seed World Executive VP - Operations on 05/29/2025

Fast Talk, Big Vision

ASTA Genetics, based in Türkiye, advances gene editing and climate-resilient crops, sharing insights on innovation and value-chain collaboration in a 75-second interview.The post Fast Talk, Big Vision appeared first on Seed World.What can you learn about a cutting-edge plant breeding company in just

M Madeleine Baerg - Seed World Executive VP - Operations
Seed Industry Shake-Up: Eurofins Is Changing Its Playbook
Madeleine Baerg - Seed World Executive VP - Operations on 05/27/2025

Seed Industry Shake-Up: Eurofins Is Changing Its Playbook

Eurofins is transforming its role in the seed industry, balancing speed for small breeders and stability for large companies, while evolving to better support innovation.The post Seed Industry Shake-Up: Eurofins Is Changing Its Playbook appeared first on Seed World.Eurofins is one of those names eve

M Madeleine Baerg - Seed World Executive VP - Operations
New Product Buzz! What’s Syngenta’s Game-Changer Really About?
Madeleine Baerg - Seed World Executive VP - Operations on 05/27/2025

New Product Buzz! What’s Syngenta’s Game-Changer Really About?

Every year, new ag products promise the moon — but only a few actually move the needle. One new product, though, generated a whole lot of buzz at World Seed Congress 2025. So, we caught up with Jader Caricati, Syngenta’s Global Seedcare Product Manager, to dig into what makes this seed treatment sta

M Madeleine Baerg - Seed World Executive VP - Operations
Giving Plants A Voice
Michelle Cornu - Global Brand & Communications Lead, Limagrain Field Seeds on 05/05/2025

Giving Plants A Voice

Discover how Limagrain leverages AI, digital phenotyping, and genomic data to accelerate crop breeding and produce resilient, high-performing varieties for farmers.The post Giving Plants A Voice appeared first on Seed World.For decades, plant breeders relied on observation, experience, and a sharp e

M Michelle Cornu - Global Brand & Communications Lead, Limagrain Field Seeds
What if Microplastic-free Isn’t Enough?
Partner Content on 04/21/2025

What if Microplastic-free Isn’t Enough?

As regulations crack down on microplastics and the pressure intensifies for regenerative agriculture, seed coatings are getting a closer look — not just for what they protect, but for what they leave behind. While many companies now offer so-called microplastic-free formulations, behind the label, p

P Partner Content
How MAS Seeds® is Leading the Way in Regenerative Agriculture Seed Offer
Partner Content on 04/21/2025

How MAS Seeds® is Leading the Way in Regenerative Agriculture Seed Offer

As the agri-food industry increasingly demands responsible sourcing, MAS Seeds® is fully committed to creating a seed catalogue rooted in regenerative agriculture, supported by advanced varietal research and sustainable production practices. This approach ensures long-term sustainability by promotin

P Partner Content
Certification: Paving the Way for Climate Protection and Animal Welfare
Partner Content on 04/21/2025

Certification: Paving the Way for Climate Protection and Animal Welfare

Seed specialist KWS is setting new standards in agriculture with its certified feeding concept for pigs. The concept is based on a high proportion of rye and can reduce CO2 emissions by as much as 30%.Agriculture is currently facing major challenges: Climate change, the need to reduce its ecological

P Partner Content
What Happens When Farmers Lead a Global Seed Business?
Michelle Cornu - Global Brand & Communications Lead, Limagrain Field Seeds on 04/01/2025

What Happens When Farmers Lead a Global Seed Business?

In an industry dominated by global giants, decisions are often made that are far removed from the realities of farming. But when farmers are the ones leading the discussions, a different paradigm takes shape — one that is more grounded, long-term, and connected to the field.That difference was on fu

M Michelle Cornu - Global Brand & Communications Lead, Limagrain Field Seeds
Farmers Building the Future for Farmers
Michelle Cornu - Global Brand & Communications Lead, Limagrain Field Seeds on 03/04/2025

Farmers Building the Future for Farmers

When Éric Greliche, vice president of Limagrain, talks about his company, he begins with a family story. “My father was a member, and my mother worked at Limagrain. I grew up with this company,” he says humbly. The family farm has been passed down for generations. Since taking over, Greliche has con

M Michelle Cornu - Global Brand & Communications Lead, Limagrain Field Seeds
‘Tomatoes that Work for You’: Transforming Challenges into Advantages
Alejandro Szechtman - Tomato Portfolio Marketing Director, Hazera on 02/07/2025

‘Tomatoes that Work for You’: Transforming Challenges into Advantages

‘Tomatoes that Work for You’ is a new umbrella concept from Hazera encompassing a range of tomato varieties that successfully overcome key production challenges — challenges such as a significant increase in production costs, labour shortage and sustainable agriculture — faced through the entire cha

A Alejandro Szechtman - Tomato Portfolio Marketing Director, Hazera